25/52 Kari Hollend

25/52 Kari Hollend

“This is why I hate the term influencer; it’s born out of a generation obsessed with influence in their minds being tied to a number and a metric… I hear my kids say “oh look I got a new follower” as if that’s some sort of milestone or achievement, and they all lack the understanding of impact…your impact and your legacy is going to be completely tied to what you do or the mark you leave - how you’ve helped shape the world - not to your instagram account. 

It’s a false sense of activism.

Greta Thunberg is an influencer, Oprah is an influencer, there are a million people who are actually influencers, but the notion that that’s a title everyone just gets drives me crazy. Earn it.”